April 13, 2011: Online Networking & LinkedIn For Professional Women

Can you ask your network to show you their rolodex? Of course not. But with LinkedIn, you can browse your network’s connections, get an understanding of that person’s experience and personality, and get introductions.

Customized especially toward professional women, this presentation for Purdue University Women’s Resource Center will focus on how to:

  • Manage People’s Perceptions of Your Online Brand
  • Use LinkedIn’s Business Culture
  • Build A Strong Profile – 20 Steps
  • Use Power of 2nd and 3rd Degree Contacts For Business And For Job Searches
  • Take Advantage of Groups
  • Measure Success

March 31, 2011: Creating A Decisive Brand with Social Media

Do you know how to influence and control what your clients and potential clients think about your business? Do you know how you and your organization are perceived? Do you know how to stand out from your competitors?

These questions and more will be discussed in the workshop on Creating a Decisive Brand with Social Media. We will discuss what makes a strong brand, how to build a brand, what tools we have to communicate our brand, and how we manage a brand. We will also discuss how to effectively use Social Media tools such as YouTube, Facebook, Twitter, and LinkedIn for your business and how to create content that sells for you.

We will discuss off-line branding and online branding and the workshop’s key takeaways can be applied to businesses, non-profits, as well as personal brands for those in the professional service industries.

When: March 31st from 11:30-1pm

Where: Tobias Center in Remington, Indiana

February 23, 2011: LinkedIn for Professionals & Executives

Business decision makers play on LinkedIn. This platform isn’t for teens – this is where business happens!

If you are a business professional or work in sales, LinkedIn is the best way to increase your reach, nurture your relationships and stop cold calling. The power of LinkedIn isn’t who you know. It’s who they know. Let this platform show you your network’s rolodex – and let this presentation teach you how!

In this presentation, learn how to:

  • Manage People’s Perceptions of Your Online Brand
  • Use LinkedIn’s Business Culture
  • Build A Strong Profile – 20 Steps
  • Use Power of 2nd and 3rd Degree Contacts For Business And For Job Searches
  • Take Advantage of Groups
  • Measure Success

Feb 23, 2011 11:00 am – 1:30pm at Tippecanoe Arts Federation (638 North St. Lafayette IN 47901)

Investment: $25

Register: http://linkedinlafayette.eventbrite.com/

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PAST EVENTS

February 15, 2011: Personal Branding with Social Media

Do you have an online profile? Congratulations! You have an online brand. Learn to manage your brand and people’s perceptions of you. This presentation hosted by Tippy Connect Young Professionals will focus on what makes a strong personal brand, how to build a brand, what tools we have to communicate our personal brand, and how we manage a brand. We will discuss off-line branding and online branding and the workshop’s key takeaways can be applied to professionals in for-profit, non-profit, and professional service industries.

February 15, 2011 11:30 am – 1:00pm at Lafayette Savings Bank Annex (101 Main Street. Lafayette IN 47901)

Investment: $10 or bring a friend for 2 for $15 includes Lunch

November 18, 2010:  2 Hands On Workshops in One - Your Laptop + Our Speakers = Company Blog!

Workshop #1: Blogs and Keywords and Timing – Oh My!
● Find keywords people are searching for in your industry
● Find the keywords your competitors are trying to rank for
● Free tools to grade and rate your Blog
● Creating a list of topics
● Write your targeted and successful Blog post

Workshop #2: Blogging – Step By Step
Basic elements of a blog structure
● Basic elements of a blog structure Hands-on: Content layout strategy
● Hands-on: Content layout strategy Hands-on: Managing blog articles Q&A
● Hands-on: Managing blog articles Q&A

Speakers: Günes Yilmaztuerk and Nelu Lazar

Seating is limited to first 20 registrants. Pre-registration is required

November 18, 201o 11:00 am – 1:30pm at Greater Lafayette Chamber of Commerce (337 Columbia St. Lafayette IN 47901)

Investment: $49 for both Workshops and lunch (vegetarian also available upon request.)

October 28, 2010: 2 Seminars, 2 Speakers, 2 Topics, 1 Afternoon of Networking! Blogging Demystified & Beyond The Blog – Unleash The Selling Power of Your Website

Have a blog or are thinking about starting one? Have a website? Is it delivering what you need it to? Thinking about creating a website? This is a seminar you can’t miss!

Key Take-Aways:
• Why a blog is more important than a Web site or a newsletter
• How to successfully start and build a blog
• Key actions to boost your website’s ranking in search engines
• Specific tips to create valuable content
• Mistakes bloggers make and how to avoid them
• How to get feedback from your website’s visitors and potential clients
• Options to integrate new features to your website, to expand your online presence and boost sales (add social items, sharing buttons, interactive maps, calendars, video and photo galleries, e-commerce and more)
• Facilitate more than one employee or collaborators to write blog posts and update website’s content
• Build and maintain satellite blogs or interactive one-page websites with special marketing campaigns for your products or services

Sign up now; seating is limited. Pre-registration is required:http://tinyurl.com/2d98z5z

Thu, Oct 28 11:00am to 1:00pm
Purdue Research Park, West Lafayette, IN, US

Investment is $40 for both seminars and deli-style lunch (vegetarian is also available).

October 6, 2010: Steps To Writing A Marketing Strategy For Your Business

In order to grow and maximize, a business needs a roadmap. Learn to write a marketing plan – not a textbook marketing strategy that you’ll never look at again – but one that you depend on to run your business. We’ll discuss key elements of a marketing plan, tips for success, mistakes to avoid, and more.

Event is not open to public.  Closed event for CORR group of Hoosier Heartland Small Business Development Center.

SEP 22, 2010: How To Increase Sales With Your Brand

In this seminar, explore personal branding & what a corporate brand is with Günes Yilmaztuerk (CMO of Sollé Coaching) and Paul Sylvester (CEO of PS360).  Having served in leadership roles in Fortune 500 companies, they together will share 20 ways to build a strong brand for you and your company that creates customer loyalty and provides a roadmap for revenue growth for your organization and personal growth for you professionally.  Learn techniques that you can implement today to improve accountability; manage fears, false expectations and change; and increase conscious competence — and Sales! — in your organization.

Attendance is donation based only

You can gladly make your donation at the event. Registration is required due to limited seating. All proceeds will benefit American Diabetes Association – Indiana.

Registration:

September 13 Indianapolis (1:00 pm – 4:00 pm – Kiwanis International Leadership Education Center)

September 22 Lafayette (8:00 am – 11:00 am – Lafayette Country Club)

September 22 Monticello (1:00 pm – 4:00 pm – Sportsmann Inn)

Generous Sponsor: Spinweb Internet Media

AUG 25, 2010: Keynote Address “Personal Branding & Networking With Social Media” at the Indiana Chamber of Commerce Executives Convention

How can organizations help their members to best use networking events to grow their business and make connections?  How can members use Social Media Platforms to grow their reach? How does personal branding affect networking and online presence?  These and more will be discussed at the Keynote Address at the Indiana Chamber of Commerce Convention.

This presentation is not open to the public.


MAY 19, 2010: How to Leverage Facebook | Twitter | LinkedIn For Business

Skills, Strategies, and Success with Social Media

Take your business to new levels with online marketing. You know “the why”; and in these series workshops, you will learn “the how”.

In these workshops, you will learn how to:

  • Set up a business profile on Facebook, Twitter, and LinkedIn
  • Reach prospects without boundaries of time/space/finances
  • Increase website traffic
  • Improve sales leads
  • Decrease cold calling
  • Interact with your network
  • Attract quality employees
  • Measure your progress and improve
  • Optimize your accounts with keywords
  • Netiquette

JP Video Productions (http://www.jpvideopro.com/) will partner with Sollé Coaching to discuss:

  • How to use videos to interact with your network
  • How long the videos should be
  • What kind of content to use.

Internet jungle? Not anymore. Learn to use social media platforms to leverage your brand and grow your business.

Each platform serves a different function:
Facebook is great to nurture relationships with clients and vendors you may already know. It’s also a great way to reach your target market and give them a chance to interact directly with your brand and business.
Twitter is fantastic for growing your network and increasing traffic to your website.
LinkedIn is where decision-makers play. If you need to reach and network with Senior Executives, C-level managers, or Business Owners, LinkedIn is the right place.

You’re welcomed to bring your laptop if you like!

Date: May 19, 2010 from 8:00am to 1:00pm

Location: Sportsmann Inn Club, Monticello Indiana

Investment for 5-hour Workshop, Take-home Materials, and Networking Lunch: $100

Seating is limited to 60! To Register: info@SolleCoaching.com or 574-583-7220


MAY 5, 2010: Create A Decisive Brand!

Do you know how to influence and control what your clients and potential clients think about you? Do you know how you or your organization is perceived? Do you know what your ads say about your company? What does your logo or business card say about your brand? Do you know how to stand out from your competitors?

These questions and more will be discussed in the workshop on Creating a Decisive Brand. We will discuss what makes a strong brand, how to build a brand, what tools we have to communicate our brand, and how we manage a brand. We will discuss off-line branding and online branding and the workshop’s key takeaways can be applied to businesses, non-profits, as well as personal brands for those in the professional service industries.

Click here to register! http://ht.ly/1FbYR

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In the online world, people don't want hard-selling. They don't want you to go on and on about your services. (excerpt from On Social Media - No One Cares About You)