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	<title>Solle Coaching</title>
	<link>http://www.sollecoaching.com</link>
	<description>Internet Marketing Strategy</description>
	<lastBuildDate>Sun, 05 Sep 2010 00:18:08 +0000</lastBuildDate>
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		<title>TV Commercial Review: Zappos Puppets</title>
		<description><![CDATA[Why the Zappos commercials are so cleverly entertaining while branding the company and what businesses can learn from this quirky company.


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		<link>http://www.sollecoaching.com/2010/09/04/tv-commercial-review-zappos-puppets/</link>
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		<title>Something I posted started an argument and backlash &#8211; On Social Media &#8211; In public! What now?</title>
		<description><![CDATA[There are negative responses to my post on Social Media platforms - Now what?


Related posts:<ol><li><a href='http://www.sollecoaching.com/2010/02/14/on-social-media-no-one-cares-about-you/' rel='bookmark' title='Permanent Link: On Social Media &#8211; No-One Cares About You'>On Social Media &#8211; No-One Cares About You</a> <small>Your clients- they don't care about you, or your company....</small></li>
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		<link>http://www.sollecoaching.com/2010/08/24/something-i-posted-started-an-argument-and-backlash-on-social-media-in-public-what-now/</link>
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		<title>Downward Spiral Most Businesses Face</title>
		<description><![CDATA[When sales are down, don't jus cut your prices. Try some of these other tactic.


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		<link>http://www.sollecoaching.com/2010/08/09/downward-spiral-most-businesses-face/</link>
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		<title>How to Brand Successfully</title>
		<description><![CDATA[What is a brand? How can you brand yourself? What steps should you take to define your brand? What tools do you have? What can affect your brand? How does your marketing tie to your branding?


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		<link>http://www.sollecoaching.com/2010/05/15/how-to-brand-successful/</link>
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		<title>How to Create a Marketing Media Plan &#8211; In 6 Steps!</title>
		<description><![CDATA[Every business uses some form of marketing. But they don't prepare a media plan. How else can you plan your spending, systemize your outreach, verbalize goals, track what is working, and invest your money efficiently? Learn how to write a marketing media plan - in 6 easy steps!


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		<link>http://www.sollecoaching.com/2010/04/19/how-to-create-a-marketing-media-plan-in-6-steps/</link>
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		<title>Grow Your Business &#8211; Unleash The Power of Referrals</title>
		<description><![CDATA[In the face of all this "new", have you thought about unleashing the power of "existing?" Your existing customers are a great way to grow your business. And you can leverage this relationship by encouraging your network to create word of mouth for you.  Here is how to get started.


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		<link>http://www.sollecoaching.com/2010/02/14/grow-your-business-unleash-the-power-of-referrals/</link>
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		<title>Your Personal Online Brand</title>
		<description><![CDATA[And how we brand ourselves determines how people perceive us, and whether our online interaction will lead to off-line collaboration. The tone we choose (folksy? professional? humorous? sarcastic?), our picture, the content we create, our language, who we connect with, what discussions we take part - all these things ultimately make up our brand. How do you brand yourself?


Related posts:<ol><li><a href='http://www.sollecoaching.com/2010/05/15/how-to-brand-successful/' rel='bookmark' title='Permanent Link: How to Brand Successfully'>How to Brand Successfully</a> <small>What is a brand? How can you brand yourself? What...</small></li>
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		<link>http://www.sollecoaching.com/2010/02/14/your-personal-online-brand/</link>
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		<title>On Social Media &#8211; No-One Cares About You</title>
		<description><![CDATA[Your clients- they don't care about you, or your company. They don't care about your product or services until they understand how it can serve their needs. In the internet world, clients don't want hard-selling. And if all you're using social media platforms for is to announce sales and discounts, you are not utilizing any of the potential of internet marketing. 


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		<link>http://www.sollecoaching.com/2010/02/14/on-social-media-no-one-cares-about-you/</link>
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		<title>Tequila Party</title>
		<description><![CDATA[
			
				
			
		
Life sometimes gives you a lemon. Sometimes it gives you an entire bag of lemons. Sometimes you feel like you now own all the lemons in the world.
About half a year ago, I felt like the citrus-queen. My husband started Purdue University to pursue a master&#8217;s degree. I supported him completely in following his dreams. [...]


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		<link>http://www.sollecoaching.com/2010/02/10/tequila-party/</link>
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